Casio G-Shock
’Built Different’
Reintroducing an iconic brand into the modern world - with a bit of help from a Notting Hill Carvinal yard party.
Notes
Pre-Production
4 weeks pre-production including talent, location, fitting & full crew.
Shoot
2-day shoot in London capturing hero stills, product stills, AV for social & retail.
Post Production
4 weeks retouching and editing for online, social and POS – activated in UK flagship stores.